Where the journey is yours

  • Bermuda Longtail Real Estate Ltd.
  • Rebrand – Logo, Creative Direction
  • Website Redesign
  • Commercial
  • Client – Bermuda Longtail Real Estate Ltd.
  • Creative Studio – Red Bicycle
  • Creative Direction – Red Bicycle
  • Photography – Queendom Heights
  • Film – Red Bicycle


“Very professional. Looks great! Many thanks for sharing!”


Communicating a new vision while maintaining recognition

Over the last year, we've worked with the Bermuda Longtail Real Estate Ltd. team to rebrand their real estate company. A new logo, new website and business cards are on the way following a successful first commercial. Proud winners of the 2018 Best of Bermuda in Real Estate award, the family owned company felt that it was time for not only a modern look, but a more united team image.

Bermuda Longtail Real Estate Ltd. grew from a one woman show to a real estate company with 15 real estate agents and Red Bicycle as their in house design team. We scheduled their first team photoshoot at Boundary Sports Bar & Grille - an open atmosphere where team building can occur over a game of pool or jenga. Good food and good times served as the perfect backdrop as talented Bermudian photographer, Jayde Gibbons, shot candids of the team. Because Bermuda Longtail Real Estate Ltd. is a family owned business it was important to choose the right photographer to capture these relationships through their lens.

Logo Sketches

New Logo

Social Media Response

The first team photoshoot and company commercial really blew clients and friends away. The company’s online image is more cohesive and you know right away that you’re working with a family owned business. Everyone loved it.

“Love Love Love!!!! The BEST!”


“Right on Cesa.”

“Best team on the island! Congrats!”

Photography: Jayde Gibbons, Queendom Heights